madonna and the making of lv ads

the pr machine is in full force now with this excellent behind the scenes video of the making of the new louis vuitton ad campaign featuring cerebral jester favourite...madonna. she looks incredible and still has that innocence she had when she first started...maybe even more now than before. and i think i'm in lust with marc jacobs....he is a sexy beast!


Madonna for Louis Vuitton 2009 (Making Of)

Madonna was signed as the face of the French luxury brand's spring/summer 2009 collection Louis Vuitton in what the company called an "amazing coup".


Antoine Arnault, Louis Vuitton's communications director, said: "Madonna is glamorous. She has a global image. She's the ultimate performer and businesswoman, and not someone who is just a famous singer. She has travelled. She has tried to change things.
"

Marc Jacobs, the label's creative director, came up with the idea of casting Madonna after seeing her perform at a concert in Paris.


"I just blurted out, 'I think we should do Madonna,'" he said. "I was totally just blown away by it, and moved by her performance, by what she had to say, and her energy.
"

All rights reserved to Louis Vuitton, www. louisvuitton. com